Kristin Sun

Kristin Sun, CFP®, CDFA®

Senior Wealth Manager
Director of Financial Planning
Shareholder
650–854–9150 LinkedIn

Kristin Sun was born and raised with a Silicon Valley mindset. Originally from Mountain View, she grew up alongside this hub of technology and innovation. Watching her father enjoy a fulfilling career at Hewlett Packard, Kristin always knew she wanted to be involved in this exciting and entrepreneurially-minded culture.

As a Senior Wealth Manager, Kristin is passionate about helping her clients achieve financial peace of mind. With over 20 years of wealth management experience, she takes a hands-on approach to analyzing cash flow needs, thinking through inputs, outcomes, and life events like buying homes, supporting a loved one, or facing liquidity events such as IPOs and company sales. Kristin focuses on proactively stress testing financial plans and avoiding surprises. Her ability to take a deep dive into the details lends perfectly to her specialization in divorce financial planning. In this arena, she guides clients through the complexities of marital dissolution, as well as pre- and post-nuptial planning. In addition, Kristin provides advice in the areas of education funding (something that’s personally important to her as a mom), charitable giving strategies, and guiding executives and entrepreneurs on diversifying out of concentrated exposures.

As Sand Hill’s Director of Financial Planning, Kristin oversees the firm’s full suite of financial planning services. She is responsible for ensuring the Sand Hill team is up-to-date on tax and estate planning developments while also providing mentorship and guidance to the firm’s Financial Planners and next generation advisors.

Kristin enjoys supporting her local community through her work on the Peninsula Health Care District Finance Committee, and on the Board of Directors and Finance Committee of the Atkinson Foundation. Out of the office you might find Kristin with her family enjoying the outdoors in South Lake Tahoe, or with her nose buried in a good work of fiction. It’s the perfect balance for the real-world challenges she regularly helps clients navigate.

Latest Blog Posts by Kristin Sun

Oct 29, 2024
An Optimal Approach to Beneficiary Designations and Your Children
An Optimal Approach to Beneficiary Designations and Your Children

At Sand Hill, we work with multi-generational families and one request that we sometimes see from clients is a preference to name minor children as

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Apr 29, 2024
Charitable Giving Strategies Ranging from Simple to Complex
Charitable Giving Strategies Ranging from Simple to Complex

As the end of 2025 approaches, with it comes the possible reduction of the lifetime exemption, prompting clients to engage their estate planning attorney and

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Jan 26, 2024
Is the 4% Retirement Withdrawal “Rule” Dead or Alive?
Is the 4% Retirement Withdrawal “Rule” Dead or Alive?

In late 2023, The Wall Street Journal (WSJ) published an article titled “The 4% Rule for Retirement is Back” and my immediate response was, “Where

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Jul 18, 2023
Avoiding Home Mortgage Occupancy Fraud
Avoiding Home Mortgage Occupancy Fraud

July 18, 2023 2022 saw a dramatic rise in interest rates, including rates on home mortgage loans. The rise was so swift that many potential

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Jan 31, 2023
2023 Tax and Retirement Planning Updates to Keep on Your Radar
2023 Tax and Retirement Planning Updates to Keep on Your Radar

January 31, 2023 It is the start of a new year and if you are one for making resolutions, now is a great time to

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Nov 15, 2022
2022 Year End Planning Updates
2022 Year End Planning Updates

As the year-end approaches, now is an ideal time to review strategic planning opportunities and preview what lies ahead in 2023. We encourage you to

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Oct 25, 2022
Skip, Skip, Skip to My Lou! But What Is a Generation Skipping Trust?
Skip, Skip, Skip to My Lou! But What Is a Generation Skipping Trust?

October 25, 2022 In the classic Judy Garland movie Meet Me in St. Louis, the children of the Smith family gather with their friends for

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Jan 27, 2022
Can You Deduct Mortgage Interest on a Second Home?
Can You Deduct Mortgage Interest on a Second Home?

January 27, 2022 If you have recently purchased or are considering a secondary residence for use as a short-term rental or personal vacation home, you

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Feb 26, 2021
Why It’s Time to Manage Your Company Stock Before It Manages You
Why It’s Time to Manage Your Company Stock Before It Manages You

https://www.youtube.com/embed/gan-e6fLplI February 26, 2021 Below is a transcript of the video interview. Kristin Sun: Welcome, everyone, to another episode of the Sand Hill Interview series.

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